Last month I attended a McDonald’s First Taste event in New York City. The event was designed for media and bloggers to be able to sample some new menu items, meet with key McDonald’s representatives, and speak with McDonald’s nutrition manager and chef. We also had the opportunity to speak with a registered dietitian who […]
marketing
Marketing to Kids as a Parenting Tool
It’s widely known that marketing works on kids. We always talk about how the latest toy commercial really makes an impact on our kids and they then go around asking for said toy. Or how seeing an ad on the street causes them to ask you about the product on the ad. But, have you […]
Blogalicious 2010: In Your Words
Exactly one week ago, I was in Miami Beach enjoying the always wonderful tropical breeze you just can’t get in Orlando. It reminds me so much of Puerto Rico and as soon as I enter the Broward County area on 95 South, I begin to smile. “We’re in Miami.” I was there last weekend attending […]
Are Any of These Behaviors Damaging Your Professional Brand?
Guest post by Kim Dority – part 2 of a 2-part series on Professional Brands [Editor’s Note: The original article focused on your brand for traditional employment/career success. I have added notes for applying this information to your online/blogging career, designated with the “Editor” preface.] Read part 1 – Build Your Professional Brand for Career […]
Build Your Professional Brand for Career Success
Guest post by Kim Dority – part 1 of a 2-part series on Professional Brands [Editor’s Note: Though this article focuses on your brand for traditional employment/career success, it can be applied to your online/blogging career.] What’s a professional brand? In the marketing world, a brand is the collective characteristics that the market attributes to […]
